Flipping the Script on Holiday Shopping
Written by Ebony Andrews, Miss Black US Ambassador 2015
The infamous “Black Friday” has come and gone. For those daring enough to head to the mall and face the Hunger Games of bargain hunting, I hope the odds were ever in your favor. As for me, I much prefer the warmth and comfort of my home. You won’t find me in any Black Friday crowd. My weapons of choice for holiday shopping are my iPad and cell phone. And please believe me, my deal hunting skills are up to par.
I love online shopping, but this year there was a new level of excitement for me. With the abundance of boutiques and small businesses utilizing social media, my radar has become full of awesome entrepreneurs. IG has helped me stray from the land of mainstream big box stores. I’m constantly discovering something new…and simultaneously falling in love.
So this year, I found myself stalking the IG pages of my new loves, including everything from boutiques, artists, graphic designers and PR mavens. I’ve had my eyes on quite a few goodies so, I eagerly waited to see what kinds of deals would be released. And as soon as promo codes were released I was full speed ahead!
But the best part about it is that I not only love my purchases, I truly loved the feeling of contributing to someone else’s dream. In a way my shopping had a greater purpose…and you can’t go wrong when shopping and purpose come together! But seriously, those purchases helped to support the livelihood and creativity of talented entrepreneurs…many of which look like me.
I’m a firm believer that we all succeed when we support each other. So while the best word to describe the deals I captured is #winning, each dollar spent in a small or black-owned business helps them win too.
I also believe in sharing the wealth. While you may have missed out on the Black Friday deals of some of my favorites businesses, the holiday shopping season is just beginning. Here are some businesses that have been giving me life…I love them and hope that you will too! Below I’ve provide website and IG info. Check them out, I’m sure there will be many more holiday specials to come.
There’s nothing like a good boutique that can always come through with the perfect OOTD or OOTN!
· Art: LaKendra Huckaby (@le_huck_badu)
Everything this artist creates speaks to me in a “My Black is Beautiful” kind of way! Check out her prints, clothing and amazing accessories….I have my heart set on a few of her pillows.
· Hair: Design Essentials (@designessentials)
Curls on fleek! All day, every day the Design Essentials natural hair care line keeps my curls popping. I can’t even explain the wonders that the Almond & Avocado Moisturizing & Detangling shampoo works on my hair.
· Makeup: AJ Crimson (@ajcrimson)
Melanin on fleek! Makeup that’s embracing and enhancing all of the beautiful brown complexions.
· Dolls: Shade of Me Dolls (@shadesofmedoll)
Absolutely adorable little brown dolls of every shade. These will definitely be under the Christmas tree for my nieces.
· Life Coaching: Kamari Chelsea (@thetruthreport)
Oh you thought this would only be about material purchases. Nope! Investing in yourself is vital! You’re equipped with everything you need to succeed, however, a good coach can help build your personal brand and tap into your potential on an even deeper level!
· Graphic Design and Custom Apparel: Future of the Retro (@futureoftheretrollc)
These guys are making visions come to life with their logo designs and custom printed clothing.